Business and medicine are interwoven together. Both deeply connect people together through relationships that have an impact.. Yet it’s easy to see the business of medicine as something separate from the practice of medicine. Consider challenging the limiting paradigms and stories you might have on running a business in medicine. A successful business is founded on the principles of providing honest value. And technological advances through social media give us the possibility of connecting with people who are looking for your services. It can be an opportunity to create something that reflects who you are and to promote our medicine by facilitating learning.

In this conversation with Jimmy Yen, we dig into the intersection of running a business and leveraging social media for your practice. We discuss self-cultivation, getting our hands dirty with the business of medicine, and the need to band together as Chinese practitioners for the betterment of our medicine. Jimmy also shares his perspective on social media and some tips to make it work for you.

Listen into this discussion on the business of medicine and the role of social media as a tool to promote our profession.

In This Conversation We Discuss:

  • Chinese medicine and “love at first sight”
  • Tapping into social media to nudge Chinese medicine into omnipresence
  • How do you build an automated practice?
  • Getting your heart and mind around what you actually want
  • Increasing your capacity and achieving freedom – Breaking the chains beyond survival
  • Tips for leveraging the power of social media (Instagram, TikTok, Facebook), even as an introvert
  • Translating social presence into clinical appointments
  • A mission to develop and promote our profession
  • Top social media platform for Chinese medicine practitioners

You can have everything in life you want if you will just help enough other people get what they want.​​

I’m the founder and CEO of Achieve Integrative Health, a clinic whose mission is to help 1 million people make pain and suffering optional through natural healing.  I have a bachelors degree in Biochemistry from the University of Texas at Austin and a Masters degree in Oriental Medicine from the Texas Health & Science University.   As a Licensed Acupuncturist, my training has been in Traditional Chinese Medicine, Acupuncture, Herbs, Nutrition and Functional Medicine.  

I am the author of the book “Achieve a Life of Wellness”. I also mentor physicians, physician assistants, nurse practitioners, acupuncturists, chiropractors and other healthcare providers on the topic of Achieving Wellness.

My specialty in Acupuncture Neurology landed me a seat, as the only Acupuncturist, on the medical advisory committee for the Neuropathy Alliance of Texas alongside Austin’s top Neurologists.  I have also been featured on Fox 7, We Are Austin, CBS, Rotary International and much more.


Links and Resources

Visit Jimmy on his website

And get some ideas on how to use social media to promote your clinic and our medicine by visiting his Instagram, TikTok, LinkedIn, Facebook or YouTube channels.


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